More than Anti-Aging

For decades, “anti-aging” has been one of the most powerful concepts in beauty marketing, promising to “fight,” “reverse” or “stop” visible signs of aging. Today, however, this narrative is 
increasingly seen as outdated. Rather than framing aging as something to combat, consumers are seeking positive and inclusive approaches that respect the skin’s natural evolution.

Formulations: Exfoliants, masks & treatments

In today’s world of holistic beauty and wellness, a deep treatment, mask, or exfoliation offers a true spa escape from everyday life. Such experiences can benefit not just your skin, but your mind as well. Below, you’ll find a curated selection of formulations and ingredient suppliers that capture the latest trends in the industry.

Engineered by Nature

The natural skincare market has embarked on a critical new chapter from August 2025 to 
February 2026. The natural ingredients in the market are not just seen as heritage ingredients that evoke the natural clean label connection anymore but are instead being retooled by 
suppliers and brands as quantifiable biologic performers.

Glow Inside Out

A decade ago, beauty content was created to perform well on social media feeds, with sculpted contour and high-impact looks designed to trend on Instagram. But in 2026, those expectations are shifting. Consumers are no longer seeking beauty that only delivers in the moment. Instead, they are looking for solutions that support long-term skin, hair and nail health – reflecting a deeper understanding that visible beauty is shaped by what happens beneath the surface.

Formulations: Skin cleansing products

Caring for the skin is a vital step in every 
daily ritual. To support a clear, glowing 
complexion, it’s important to eliminate 
makeup traces, debris, and airborne 
contaminants. Here, we present a curated 
range of formulas and suppliers that 
demonstrate the newest innovations in skincare.

Formulations: Facial care & color cosmetics

Trends in color cosmetics and facial care are evolving quickly. While high-coverage makeup and bold shades were in demand just a few years ago, today’s consumers favor products with soothing or rejuvenating benefits and more subtle hues. This feature showcases a range of formulations and ingredient suppliers offering a glimpse into the latest market innovations.

Formulations: Creams, Lotions & 
Exfoliants

A wide range of creams, lotions, and exfoliants is available to meet every skin care need. These products nourish the skin, support its natural balance, and help maintain a healthy, refreshed look. Here you’ll find a curated selection of formulations and ingredient suppliers that highlight the latest trends in the industry.

Formulations: Anti-Aging for skin and hair

Anti-aging is no longer just about facial skin. Beauty products designed to slow the signs of aging are increasingly targeting the entire body, making their way across cosmetic markets worldwide. Here you’ll find a range of formulas and ingredient suppliers that highlight today’s anti-aging care trends. 

The less is more approach in skin care

The pressure of achieving the perfect skin has caused a reaction among end users. They are eschewing perfection in favor of health and wellbeing. The skinmalism trend started with the discovery of the harmful effects of certain ingredients. It is since being propelled by a yearning for comfort, with skin care transforming into precious moments of self-care. Now, it is up to formulators and packagers to produce solutions that simplify the skin care routine, with products that are efficient, multi-sensory, convenient and quick.

Skin cleansing products

Cleansing the skin is a crucial step in any daily routine. To maintain a healthy, radiant complexion, it’s essential to remove makeup residue, impurities, and environmental pollutants. Here, we showcase a selection of formulations and ingredient suppliers that highlight the latest advancements in skincare.

The potential for upcycled formulas

With fewer than 1% of global makeup launches using upcycled ingredients in the past 5 years –  
ingredient-focused sustainable concepts are a white space for makeup brands. Here Mintel suggests 
some innovations to disrupt this category.

IFF Scent (IFF)

The company proudly announces the appointment of two new Fine Fragrance Perfumers to its Paris-based team. Alexandra Carlin will be joining as a Senior Fine Fragrance Perfumer and Alex Lee as a Fine Fragrance Perfumer. Both, Alexandra and Alex, have studied at ISIPCA and are joining IFF with a wealth of experience, enriching IFF’s artistic … Read more

Fragrances for personal care products

Fragrances can be essential even for personal care products: they are integral to consumer experience, offering emotional, psychological, and wellness benefits that influence purchasing decisions and brand loyalty. Virginie Pierron Arnault from Givaudan gives insights about the importance of scents and how Givaudan creates fragrances that offer a 
special moment for the consumer.

Unlocking Radiance

The skin around the eyes is one of the most delicate parts of the face, necessitating special attention to maintain its youthfulness and vitality. The right formulations can ensure this sensitive area is not only nourished but also protected.

Creams, Lotions & Exfoliants

Specific creams, lotions and exfoliants are available for 
every skin care – face and body – need. They nourish and care for the skin and give it a fresh appearance. Here you 
will find a selection of formulations and ingredient suppliers that reflects the latest trends.

Creating value from waste

The demand for sustainable beauty products is steadily increasing as consumers become more conscious of ecological practices. One significant step in this direction is the utilisation of natural materials derived from various upcycled processes, including food waste. In this article, Kshitija Tembhekar, Anjali Gholab 
and Rachna Rastogi highlight some of the common food wastes and actives derived from them as a ready resource for formulators.

Rice water

The renaissance of traditional hair care: Rice water and rice peptides are revolutionising modern hair care. Among other benefits for skin and health, the natural ingredients help to regenerate and nourish the hair, leaving it smooth and protected.

The perfect products

Biologically, all hair is the same. It is made out of keratin and consists of three layers: the cuticle, cortex, and medulla. However, different hair types exist, and curly and coily textured hair does have distinctive characteristics that require an adaptation to the hair 
care routine, which differs from straight hair. In this article, we explore the special 
characteristics of curly and coily hair, look into the ingredients that should be considered for product invention, and dive into how the hair care regimen can be tailored to meet 
the specific needs of curly and coily hair to make them bouncy and smooth.

Replacing Petrochemical

Petrochemicals present a complex dilemma for the beauty industry. Dr Isabel Alvarez-
Martos, CEO of Cellugy, talks about ways 
to replace the ingredients and what role 
sustainability plays.