International Magazine for Cosmetics and Fragrances
A decade ago, beauty content was created to perform well on social media feeds, with sculpted contour and high-impact looks designed to trend on Instagram. But in 2026, those expectations are shifting. Consumers are no longer seeking beauty that only delivers in the moment. Instead, they are looking for solutions that support long-term skin, hair and nail health – reflecting a deeper understanding that visible beauty is shaped by what happens beneath the surface.
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What’s driving the Nutricosmetics Boom? Discover it at Vitafoods Europe 2026 (5–7 May)!
This year’s show is shedding light on the latest developments, with day 3 of the Vitafoods Europe Conference Theatre entirely dedicated to nutricosmetics. Featuring expert-led sessions designed to spark ideas and share cutting-edge insights, explore the latest trends, ingredients, and innovations shaping this fast-growing market.
Key Topics include:
· The preventative beauty strategies resonating with Gen Z and Millennials
· Navigating the blurred boundaries between beauty, nutrition, and pharma innovation
· Emerging ingredients shaking things up—from peptides to marine compounds
· How functional foods and drinks are shaping the future of self-care
· And more!
Plus, with double the networking space, there are even more opportunities to connect, collaborate, and build valuable partnerships at Vitafoods Europe 2026.
There’s more to explore in nutricosmetics—register today and join us in Barcelona this May!
10 principles to master secondary luxury packaging development in beauty: Packaging is a strategic pillar of contemporary luxury. In the beauty and luxury industry, but not only, it is a value marker, an emotional trigger and a strategic tool that shapes brand perception long before the product itself is experienced. Packaging is the first physical point of contact with the consumer.
India’s beauty and personal care industry entered 2025 with two forces working in parallel: a structurally expanding consumer market and a faster-moving ingredient layer adapting to India’s climate, usage habits, and regulatory tightening. On the demand side, the India Brand Equity Foundation positions the beauty, cosmetics, and grooming market at around US$ 20 billion by 2025.
Caring for the skin is a vital step in every daily ritual. To support a clear, glowing complexion, it’s important to eliminate makeup traces, debris, and airborne contaminants. Here, we present a curated range of formulas and suppliers that demonstrate the newest innovations in skincare.
Customization has become one of the most powerful drivers of transformation in beauty. Today’s consumers expect far more than just functional products: they are increasingly seeking personalized products and experiences that reflect their identity, values, and aspirations.
Sensitive skin represents one of the most complex challenges in modern skincare formulation. It combines impaired barrier function with heightened nerve reactivity, causing the skin to overrespond to usually harmless stimuli and enter a cycle of dryness, discomfort, and vulnerability.
Trends in color cosmetics and facial care are evolving quickly. While high-coverage makeup and bold shades were in demand just a few years ago, today’s consumers favor products with soothing or rejuvenating benefits and more subtle hues. This feature showcases a range of formulations and ingredient suppliers offering a glimpse into the latest market innovations.
Between legislation and performance – the new challenges of mono-material packaging. The cosmetics and personal-care sector is undergoing a structural shift toward more circular packaging solutions. Mono-material plastic packaging has quickly become a key design tool for boosting large-scale recyclability and helping brands meet tough sustainability and legal goals.
The hair care ingredients market is evolving rapidly, driven by shifting consumer expectations, technological advances, and sustainability pressures. Modern consumers demand products that are not only effective but also safe, ethical, and environmentally friendly. In response, brands and formulators are rethinking ingredient selection, focusing on multifunctionality, clean labeling, and performance-driven innovation.
The beauty industry is witnessing a paradigm shift toward smart-aging – a holistic approach that transcends traditional anti-aging strategies by combining cutting-edge science with preventative care.
Skin longevity is becoming a major concern, going far beyond simply reducing the signs of aging. To preserve the skin’s essential functions over time, a global and synergistic approach is now required, one that supports cellular vitality.
A wide range of creams, lotions, and exfoliants is available to meet every skin care need. These products nourish the skin, support its natural balance, and help maintain a healthy, refreshed look. Here you’ll find a curated selection of formulations and ingredient suppliers that highlight the latest trends in the industry.
One of the main tasks is to act as a central contractual partner, coordinating and aligning dif- ferent process steps. This approach helps to simplify procedures, reduce reaction times, and en- sure consistent quality standards. As a result, complex workflows become more transparent, flexibility increases, and outcomes can be achieved within predictable time- frames.
Beauty trends are developing at an unprecedented speed these days. The “Dewy Blush” look has spread across TikTok, triggering a global demand for creamy blush textures within a matter of days. What started as a spontaneous beauty tip, has evolved into a phenomenon that is motivating millions of consumers to seek products that give them a natural glow. This dynamic represents a fundamental change for the beauty industry: companies must react quickly or risk being left behind.
Anti-aging is no longer just about facial skin. Beauty products designed to slow the signs of aging are increasingly targeting the entire body, making their way across cosmetic markets worldwide. Here you’ll find a range of formulas and ingredient suppliers that highlight today’s anti-aging care trends.
Refillable packaging isn’t new to the cosmetics and personal care industry – it’s been steadily infiltrating it for a couple of years, but its uptake still isn’t where it needs to be. For years, beauty brands have launched elegant refillable compacts, sleek aluminium deodorants, and reusable skincare jars. The concept is familiar, but the challenge now is not awareness, but acceleration.
Hair plays an important role in self-esteem and self-confidence. Increasingly, consumers are approaching hair care with a scientific and dermatological mindset, seeking solutions that address the root causes of hair and scalp conditions. Reflecting broader trends from skincare, attention has shifted to the cellular level, where longevity and vitality are central themes.
Every year there are countless trends. Trends for the beauty industry as a whole and those trends for each segment like ingredients, packaging etc. Here in COSSMA’s new trend series, we try to collect as many trends for 2025 as possible. And not just any trends – your most important ones. Which ingredients can not be ignored? How to pack your products now? What tools help to develop the best products? How can we use AI to our advantage? Throughout the year we hopefully will get answers to all those questions… and many more! Let’s stay up to date!
Elevating brand credentials: A brand’s credibility is always built from the inside out. It’s not just the logo, the language, or the lifestyle it sells. It’s the sum of its actions and the choices it makes when no one’s watching. And increasingly, those choices start with packaging materials.