Market Data

What do customers expect from their cosmetic products? The participants of the “In Cosmetic Digital Conference” investigated this question. They also evaluated the direction in which the market is moving and how to maintain consumer trust.

While most countries are still fighting the pandemic, China’s economy is slowly coming to life after the lockdown. Mei Gräfe knows how the local cosmetics industry is doing and what long-term changes the crisis will entail.

Several global players changed their production from skin care to disinfectants or masks or had added that to their regular production. What are the reasons for that? Belinda Carli is talking about the impact of the corona pandemic on the cosmetic industry.

Consumers are primed to buy more sustainable products if given the option. Genomatica’s new study shows consumer and sustainability disconnect. What does this imply for brand owners?

The generation over 50 no longer occupies a marginal position in the cosmetics industry. Good and healthy aging are the key words today. Maud Merlini talks about what this target groups wants and what its skin needs.

Probiotics are well known for having a positive influence on health. Recently, scientists set their focus on postbiotics, their bioactive metabolites. Following the natural model with jojoba, scientists have achieved special results for dry skin.

Having high market shares now is no longer a guarantee for playing a leading role in personal care in future. Gabriella Beckwith explains, how renovators, innovators and disruptors assert their influences.

There are no more excuses. In every industry there are always more sustainable solutions. Jeff Huh, head of marketing at BASF Asia Pacific, has the opinion that sustainability shouldn’t be a choice. It should be standard.

In China, the economy is suffering from the ongoing trade tariff discussions with the U.S. According to the National Bureau of Statistics, China’s GDP increase was 6,5% in the third quarter of 2019, the weakest quarterly economic increase since 2009, the year of the world financial crisis. Read here, what generation Z has to do with it.

This article is an excerpt from Helga Hertsig-Lavocah’s presentation at Formulate, a key UK event organised by the Society of Cosmetic Scientists. Hertsig-Lavocah discusses reductionism, sustainability as a side effect and lessons from the whiskey industry as inspiration for cosmetics and toiletries.

Upcycling  creating ingredients from food waste is no longer a niche idea but represents a serious step towards a more sustainable future for beauty brands. Imogen Matthews, consultant to In-Cosmetics, provides intriguing insights into this new trend. 

Even though beauty brands are more occupied than ever with providing safety, transparency and assurance to the consumer, there are far more topics that drive tomorrow’s product trends. 

Jens Müller from Nouryon talks about the current situation concerning synthetic ingredients, microplastics, their replacements and how to obtain sophisticated sensory performance with native and chemically modified starches, biopolymers and with the help of the company’s Formulation Triangle. 

The road to success for indie brands can be long and challenging. Imogen Matthews, Consultant to In-Cosmetics, has picked a number of interesting indie brand concepts that show what it takes to succeed.

Everyone talks about natural cosmetics. But what are the main drivers of this segment and what are the challenges it currently faces? Wolf Lüdge, the organiser of the annual Natural & Organic Cosmetics Conference held 24–25 September in Berlin, explains. 

Beauty care needs to drop sticky sweet gourmand concepts as bitter and more complex notes are the flavours of the the future. Is beetroot the new matcha and are adaptogens the new proteins? Find out from Helga Hertsig-Lavocah, Futurologist & Trend Watcher after her visit to London’s Natural & Organics Product Expo (NOPE)*.