in-cosmetics 2016: inspiring the next generation of personal care products

Leading personal care ingredients event returns to Paris from 12-14 April 2016
Having achieved consistent growth over the last decade, the global market for cosmetics and personal care products shows no signs of abating. According to estimates, its value is expected to reach US$500bn by 2020 – growth of between 3.5 and 4.5 percent every year – driven in part by demand for natural or organic sun and skincare products.
Indie brands are driving innovation in the sector, while a new generation of products are being inspired by consumers increasingly concerned about energy consumption and water usage. This year’s in-cosmetics event comes at the perfect time, enabling brands to source new ingredients that will help create a new wave of cosmetic products for the years ahead.
The world’s leading personal care ingredients event will return to Paris this April, providing the perfect opportunity for buyers to see all the major players, as well as the most innovative start-up businesses, in one place and at one time. The 2016 instalment of the industry-leading conference and exhibition will be a veritable melting pot of ingredients, raw materials, ideas and inspiration for buyers all looking to add that crucial point of difference to their product ranges.
The largest instalment in the event’s 26-year history, the exhibition will be 1,300m2 bigger than last year, with more than 700 exhibitors from 42 countries on show. Formulators, buyers and consultants, as well as those involved in production and regulatory affairs, will be able to source ingredients from across the globe when the show kicks off on 12 April at the Paris Expo, Porte de Versailles, France.
Cathy Laporte, Exhibition Director of in-cosmetics, commented: “With exports of French cosmetics increasing by 6.2 percent  in the first half of 2015, cementing its position as the world’s leading exporter of personal care products, there is no better location for in-cosmetics 2016.
“The personal care industry is always evolving and we’re entering a new era, led by brands that are creating highly innovative products that meet the demands of modern consumers. Once again, we’ll provide a platform for businesses to learn about the trends shaping the future of the industry through a series of interactive workshops, presentations and our renowned exhibition.”
If you’ve been to in-cosmetics in the past and believe you’ve seen it all before, think again. This year’s event is returning with exciting new interactive features that will equip visitors with all the inspiration, knowledge and industry insights they require to help set their business apart from the competition and succeed on the global stage.
What’s new at in-cosmetics 2016?
North America in focus
North America remains hugely important to the global beauty and personal care market. Currently worth US$78.1bn, it is expected to shoot up to US$89.5bn by 2019, according to Euromonitor International. Having seen its growth slow down in recent time, it is being rejuvenated by indie brands which, according to Kline, reported growth of almost 20 percent from 2013 to 2014.
To provide visitors with valuable knowledge of the opportunities within the market, in-cosmetics 2016 will feature a dedicated US pavilion, supported by the US Department of Commerce. Housing North American companies, including Southern Chemical and Textiles and Protameen Chemicals, some of the most innovative raw materials and ingredients from across the region will be on show.
During the event, Mintel and Kline & Company will present exclusive insights into the US market, during in-cosmetics’ free-to-attend education programme. David Tyrell, Global Skincare Analyst at Mintel, will speak on the local and global impact of US trends, while Vera Sandarova of Kline & Company will discuss personal care ingredients market changes, trends and the outlook for niche ingredients in the US market.
New interactive features
The Paris show will see two new features showcased for the first time. Both concepts have been brought into the in-cosmetics experience to help businesses learn about trends and source different ingredients. A Sensory Bar, devised as a response to demand for direct interaction and hands-on knowledge transfer, will house a ‘try-out’ area to encourage visitors to test innovative textures and sensations. Formulations created using new fragrances, tastes, transforming textures and state-of-the-art pigments will be displayed to inspire finished product manufacturers to develop the next wave of products. Among those set to take part are Ashland, Clariant, KOLB, Lucas Meyer, Oat Cosmetics and Sophim.
Also making its debut at in-cosmetics in Paris will be the Formulation Lab – a purpose-built laboratory on the show floor. Exhibitors including Evonik, Ashland and Lucas Meyer will host more than 10 one-hour sessions, allowing finished product manufacturers to learn from the experts who are driving innovation in the sector. Designed to provide valuable practical training to those attending in-cosmetics, DSM will give participants the chance to learn more about formulating for the ultimate emulsion stability; Dr Straetsmans will introduce a modern way to formulate cleansing products; and Sinolion USA will educate attendees on ‘sulphate-free’, green, sustainable and revolutionary low-cost glutamate surfactant technology.
Education at in-cosmetics
The event will, once again, boast a comprehensive, free-to-attend educational programme with experienced professionals covering some of the personal care industry’s most pertinent and talked about subjects. This year there will be over 100 hours of presentations, from high profile speakers based across the globe, that will focus on crucial scientific and regulatory subject areas, and the latest consumer trends.
The show will feature a regulatory and scientific workshop programme that addresses the most crucial challenges personal care professionals are facing today. Among those scheduled to take part are Dr Nava Dayan, who will moderate a workshop on the skin microbiome, and Dr Karl Lintner of Kal’idees, who will lead a discussion on concerns over the preservation of cosmetics. Dr Alain Khaiat of Seers Consulting will also host a session on “claim substantiation for natural and organic products”, which will review the market trends, who the consumers are and highlight the work being done.
The renowned Marketing Trends programme will address an array of controversially discussed industry topics and give an update on the latest trends, statistics and market data. 22 sessions will take place during the three-day event, with a number of high profile speakers taking to the stage.
Lucille Gauthier, Senior Designer at Peclers, will offer thoughts on what will be expected of beauty products in winter 2018. Meanwhile, Stirling Murray of The Red Tree will discuss whether mergers and acquisitions are a trend shaping the future. The benefits of consumer diversity as a result of multicultural cities will be explored by Oru Mohiuddin, Senior Analyst – Beauty and Personal Care Research, Euromonitor International.
Additionally, a special roundtable discussion will run to debate the best way to launch green products and visitors will be able to find out about the latest green, natural and organic global trends.
There will also be more than 80 hours of Innovation Seminars featuring presentations from suppliers of the latest products, ingredients and technologies. Lipotec, Cargill, Gattefossé, SILAB, AkzoNobel Surface Chemistry LLC and Mibelle Biochemistry are just some of the companies that will be present.
Gain inspiration
As always, the exhibition will be a hive of activity, with plenty of opportunities for visitors to network with existing contacts, while meeting new ingredient and raw material manufacturers.
During the exhibition, 700 exhibitors will showcase their latest ingredients. Of the new innovations on display this year, Fuji Sangyo Co. (stand W161) will present Granmore eyebrow treatment – a new eyebrow growth tonic containing 20 percent fuji mulberry root extract that is effective after four weeks.
SILAB (stand D80) will showcase its ETERNALINE® natural anti-ageing active ingredient that is capable of regenerating the structure of the collagen fibres damaged by ageing. Naturex (stand E70) will present Eutectys™ – a new botanical extract collection that offers a natural alternative to conventional solvents.
Visitors to Lucas Meyer’s stand (E30) will be able to see its Miniporyl™ and Defenscalp™ solutions, which redefine skin texture in just 15 days and naturally reduce dandruff respectively. Elsewhere, Lipotec (stand K80) will present a new study at in-cosmetics, highlighting the results of applying a BB cream that contains 2 percent MATMARINE™ blue ingredient. 
Naturalea (stand B48) will showcase Crownhealth Gherkin – an innovative botanical extract from the cultivar of a gherkin or cucumber – that is ideal for sunburn relief, facial and body repair creams. Omya (stand C40) will present its latest development Omyadent® FCC, which increases the effectiveness of hydroxyapatite, resulting in whiter teeth that appear healthier.
Sarah Molloy, Supply Chain & NPD Coordinator for Omorovicza, made the most of last year’s exhibition and found it to be of benefit to her business. She commented: “It was the first time I’d been to the show and it was amazing. I went to find the latest and best raw materials and to talk directly to suppliers. in-cosmetics is incredibly important for the industry, there’s so much to be gained by having everyone in one place.”
Other highlights
Key ‘zones’ will enable visitors to plan their day, target relevant suppliers and gain insight relevant to their business. The Innovation Zone, a popular area at in-cosmetics events, will return to the Paris show. More than 80 products, created by exhibitors, will be displayed, all recently launched and produced using ground-breaking ingredients and technologies.
Continuing the theme of innovation at in-cosmetics, Mintel will showcase some of the most unique products that it believes will shape the future of the personal care market. Having recently unveiled a report outlining key trends for the next decade, the leading market research company will highlight three areas of growth – water conservation, wearable technology and energy-centric formulations – at the event.
The first time it has highlighted these trends to a large audience, the company will select six products that fit within each of these areas and showcase them at the event. Mintel will also run a series of presentations and live demonstrations that will enable cosmetic manufacturers to identify opportunities for future growth.
The Lab Equipment Zone is a brand new addition to the in-cosmetics show highlighting the latest developments from the world of lab equipment. The zone will present a unique opportunity for visitors to learn about lab equipment trends, while discussing requirements with suppliers such as Eppendorf and IKA-Werke.
Meanwhile, the Testing and Regulation Zone will host over 50 exhibitors and provide advice on regulatory compliance, measuring efficacy and how to ensure the safety, stability and shelf-life of products. Finally, over 40 fragrance manufacturers will be on hand in the Fragrance Zone to discuss the latest trends, formulation challenges and consumer buying behaviour.
The coveted awards will also return in 2016 with the Lifetime Achievement Award back for the next winner in its three-year cycle. The Innovation Zone Best Ingredient Award, Green Award and brand new Sensory Award will also be given to products that highlight innovative science and provide substantial benefits to the end user.
Cathy Laporte concluded: “There really is no better place for brands and manufacturers to visit. in-cosmetics provides a unique opportunity to source ingredients, while learning about the trends shaping the future of our industry. We’re confident that the educational programme and workshops delivered this year will help businesses plan for the future with confidence. We look forward to welcoming professionals working in the development or formulation of products, business development and regulatory affairs, as well as buyers and consultants from across the global personal care market to Paris in April.”
The event will take place at the Paris Expo in Porte de Versailles, Paris from 12-14 April 2016. Visitors can register for free up until 2pm (CET) on 11 April. For more information visit the show website:
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