The cosmetics market lives on innovations and new products, with new ingredients, textures, packaging, active mechanisms and claims of efficacy. For some time the subject of cosmetogenomics has been an increasingly common topic of discussion. What does the term mean, exactly? Is it just a new marketing concept or is it really a new product category with new active mechanisms? Angela Kleiner from Sederma explains more in her article in COSSMA 12/2011.
cover photo: Decleor
