Beauty in mind with Antonia Benvegnù
"Every action has an equal and opposite reaction”: I believe this statement of Isaac Newton does not apply only to science and physics, but to all things in nature, in our lives, and in business. In the cosmetics industry, today more than ever this quote can perfectly describe the consequences behind any transformation, change, innovation. Due to a higher sensitivity of consumers on sustainability and circular economy, for each product launch R&D managers and entrepreneurs have to take care of its effects on the environmental impact. Otherwise, they risk to lose trust.