Travel ready
Business travels, weekend trips, longer vacations – travelling is an huge trend and with it the market for travel and sample size products is growing. Virospack highlights the importance of smaller packaging for cosmetic products.
The sample and small packaging play a crucial role in today’s cosmetics industry in capturing consumer attention, as an effective promotional tool, enabling brands to showcase their products and driving sales. These compact and convenient packages offer a variety of benefits. Firstly, they allow customers to try out new products without committing to full-sized versions, making it easier for them to explore different brands and formulations, mainly after the pandemic, with the tester’s restriction in the stores. Additionally, sample and small packaging is travel-friendly and enhances portability, catering to the on-the-go lifestyles of modern consumers.
Virospack offers a wide range of standards to the sample and travel-sized market, including glass bottles of different diameters, capacity and necks to suit different product formulations and customer needs, with the versatility of the tubular glass vials from 2 ml to 30 ml, providing personalisation with your own in-house decoration processes and the complete packs with droppers, spatula or caps for the smallest packages formats.
In addition to the standard range, we can also develop customized glass vials, which fit perfectly with our assortment of caps and dropper packs as well as adapting to other external closure systems (pumps, shutters, etc...). Working with this type of tubular glass vials offers the advantage of not having to develop molds, reducing the production time and costs for customised products.
Fit for the on-the-go lifestyle
The class 1 tube glass processed by Virospack is strong, light and resistant, with an excellent level of quality and transparency, compatible with delicate cosmetic formulations as: serums, oils, treatments for hair and nails, liquid foundations and blushes, highlighter products, lotions and fluids for facial or body skin care and other low viscosity cosmetics as the perfumes.
The tubular glass vials are a non-porous material, meaning it does not chemically interact with the cosmetic formulation, preventing incompatibility and the migration of unwanted substances, helping preserve the product’s quality over time.
The different smaller packaging vials are ideal for travelling or testing different cosmetic products
Customisation is trend
The smooth finish of a tubular glass vial makes it ideal for customisation, a great advantage for the new brands in the market, through several decoration processes as the color spray painting standard or custom, with effects as frosted, opaque, opalescent, degrade, semitransparent, pearly, metallisation and hot stamping. The glass vials section production in Virospack is fully automated, utilizing cutting-edge machinery and technology, with an efficiently, cleanly, quickly and safely transformation processing.
Standing up for sustainability
Additionally, to these sample and travel-sized customizable portfolio, Virospack also prides itself on its commitment to sustainability. The company uses eco-friendly materials in all its packaging solutions as part of its efforts towards reducing environmental impact as the using of the solvent-free painting, soda-lime glass and the accessories packs in PCR material, for a more effectiveness recycling process.
Verena Fiori Ferreira
Marketing Director, Virospack,
Badalona, Spain,
www.virospack.com