Advertisement
photo: Grown bio
photo: Grown bio

In a world where sustainability is no longer a choice but a necessity, the cosmetic industry is looking for new solutions. A standout hero in this eco-friendly transition is mycelium packaging by Grown bio – a big win for both the planet and beauty brands.

This innovative packaging solution from the Netherlands is designed not just to protect but to upgrade the products. In the cosmetic world, how a product is packaged is just as important as the product itself. Mycelium packaging is all about using less waste and making the most of resources. It’s about smart, unique and eco-friendly design from start to finish, because it’s crucial to consider the product’s entire life cycle. This holistic approach makes mycelium packaging stand out from other sustainable options and shows it’s the top choice for beauty products.

"The cosmetic industry, with its wide range of products, has always faced packaging challenges"

photo: Grown bio
photo: Grown bio

Mycelium is naturally biodegradable and CO2 efficient. 

photo: Grown bio
photo: Grown bio

It can be moulded into various shapes.

photo: Grown bio
photo: Grown bio

Mushroom packaging is offering great shock protection.

photo: Grown bio
photo: Grown bio

Mycelium is the root-like structure of fungi. 

Mycelium: nature’s packaging genius

Mycelium, the root structure of fungi is a regenerative resource the world is only recently getting to know. The packaging has a naturally soft skin, making it a special choice that is gentle yet resilient. Besides its incredible role in nature, mycelium grows fast and has a hard surface thanks to a material called chitin which makes it the perfect solution for packaging. 

Why mycelium packaging for the cosmetic industry?

The cosmetic industry, with its wide range of products, has always faced packaging challenges. Mycelium offers a solution that’s not just eco-friendly but also versatile – perfect for everything from small perfume bottles to large gift sets. Mycelium packaging is 100% biodegradable, meaning it leaves zero waste behind. Unlike plastic, it decomposes naturally, adding nutrients back to the soil.
Beyond sustainability, mycelium packaging has a unique, organic look that resonates with eco-conscious consumers.
It’s also a champion in CO2 reduction, helping brands lower their carbon footprint significantly.
• Environmental Responsibility: Reduces about 600g CO2/litre compared to EPS packaging
• Future-Proofing: Stay ahead of upcoming plastic regulations and prevent unnecessary taxes
• Premium Quality: Ideal for shipping, offering an exceptional balance of durability and lightweight
• Competitive Price: With good quantities it can be compared with other standard packaging
• Pure Luxury, Pure Nature: 100% natural, fully compostable and completely safe
• Unique Unboxing Experience: Making every reveal a memorable and exclusive moment
Mycelium packaging is created by mixing mycelium with organic waste fibres, then shaping it into forms. After it grows into the desired shape, it’s baked to kill the mycelium and stop the growth. 

Conclusion

In the cosmetic industry, packaging standards are high. Mycelium packaging by Grown bio not only meets these standards but also offers a unique touchable experience, enhancing the overall customer experience.
Switching to mycelium packaging is an exciting journey. At first, there may be some questions to answer, but it’s a natural part of embracing this innovation. The opportunities it presents in terms of brand image and environmental impact are immense.
By adapting mycelium packaging, the cosmetic industry can take a significant step towards sustainability. Small changes in packaging choices can lead to big positive effects on our planet. It’s not just packaging; it’s a statement - about caring for our nature and future.

photo: Christina Thurner
photo: Christina Thurner

Christina Thurner

Sales and Marketing, Grown bio, Heerewaarden, Netherlands
www.grown.bio

More about:

Advertisement

News Production

Advertisement