On August 31 and September 1st, the second on beauty – Organic & Natural Cosmetics Expo
and Congress will take place in Frankfurt/Germany.
Would you pay 150 Euros for a vanishing crème? How much does a perfumery invest into professional training for their staff? When has the time come to create your own natural cosmetics brand?
An excellent opportunity to talk about these and many more late-breaking issues with experts and colleagues is on beauty – Organic & Natural Cosmetics Expo and Congress taking place in Germany’s commercial capital Frankfurt/Main by the end of August.
Here the market for natural and organic beauty products shows its dynamics and builds bridges towards a sustainable future: Every two years on beauty creates an international meeting point for the premium organic and natural cosmetics brands sector. on beauty already has evolved into a welcomed MUST for buyers, decision makers, opinion leaders, industry experts and specialized journalists.
The organizers spotted the hot issues of the market again, focusing on product trends as well as the structures of the sector:Do luxury brands really work? In which way do megatrends like veganism influence the market? – These are some of the questions product developers have to deal with;
Which retail and e-commerce concepts are effectively successful? How important is professional training to become key for the success of a perfumery? – These issues hit the core of the sector’s economic strength; How do female perfumers stand their ground in a masculine domain? In which way do brands and business concepts of women newcomers differ from those of the pioneering creators of natural cosmetics? – This aims at the image and self-image of the sector.
Top experts and leading practitioners will discuss these topics in panel sessions. The high level congress programme thus supplies the professional audience with up-to-date information and knowledge valuable for their business success. Fragrance expert Dr. Bodo Kubartz and Susanne Stoll, chief editor of the magazine INSIDE beauty, will moderate the programme. They are both excellent and well informed insiders of the sector.
The organizers dangle inspiring discussions, well working models of sustainability, high usability tips for everyday business needs, and the refreshing experience of natural and organic beauty care.
Save the date: on beauty, innovative CongressExpo tailormade for the premium natural cosmetics sector, August 31 and September 1st, Villa Kennedy, Frankfurt/Germany.
Bettina Seehawer, Marketing Expert und Event Manager, has invented on beauty – Organic & Natural Cosmetics Expo and Congress: “In 2012, we started meeting the need of the natural cosmetics trade for an independent and profiled platform. That’s how on beauty was born – a new model consisting of Expo and Congress with the taste of a professional family event”, says Bettina. „An exciting and booming sector, high level future oriented experts, and a top-class event team – these are
the success factors of on beauty. Welcome to Frankfurt!”
