L’Oréal acquires Coloright in Israel

L’Oréal announces the acquisition of a start-up company that develops hair fibre optical reader technology for a long-term Research program. Through this acquisition, L’Oréal reinforces its historic leadership in hair research. Based in Tel Aviv, Coloright will continue to be managed by its CEO, Mr. Sagiv Lustig, and will from now on be part of L’Oréal’s international Research and Innovation…

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