H&M: Launching “Concious” eco-friendly beauty line

H&M is rolling out a new line of skin, body, and hair products with organic ingredients to complement its long-running, eco-friendly clothing line, Conscious Collection. The products are all free of GMOS, parabens, silicon, synthetic perfumes, and dyes. Nylon reports that the new beauty collection spans 30 products, which range in price from $7 to $13. It’s everything from aluminum-free deodorant to shampoo to face masks.

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