As a global and local business facilitator, MakeUp in Paris orchestrates a friendly and intimate event gathering the most dynamic and creative suppliers with the most successful skincare and make-up brands, from 29th to 30th May 2024 in the heart of the world’s beauty capital: Paris!
MakeUp in Paris has an interesting program in store for its visitors, with expertise shared through conferences and workshops, and even more intense immersion in the heart of beauty trends thanks to trends agencies, and the presence of expert exhibitors who will come to offer the best of their new products and innovations to skincare and makeup brands. Coming from Europe, Asia or America, the most trending suppliers of ingredients, formulation, packaging, accessories and turnkey services will showcase their latest innovations and product ranges. The conferences will include talks about important and relevant topics such as: how color has evolved and influenced the culture and history of beauty, from antiquity to the present day. Beautystreams for examoly will talk about the impact of advanced machine learning, AI, and cognitive computing on our lives, prompting ethical discussions about data use and ownership. Also discover a unique experience at the heart of responsible beauty with the brand new animation: the Conscious Beauty Area, launching for the first time at MakeUp in Paris. The Conscious Beauty area will be organized around three major product families (Natural and Renewable Raw Materials, Ecodesign, Green Chemistry), offering an immersive experience to quickly identify the exhibitors likely to meet responsible beauty needs.
