Can I get a sample?

Especially – but not exclusively – the cosmetic industry benefits from giving out product samples at the store, at trade shows or as part of deliveries. Other industries include coffee, tea, artisan food, confectionery and sweets. It’s a win-win for both sides – the consumer gets that nice little “extra” and they can try out new products for free and the producer uses it for market research, (test) marketing and prototyping. 

Producing samples in-house

Well-known sample packaging for cosmetic products are stand-up, flat-bottom and flat pouches. A brand or manufacturer of cosmetic products can order such pouches for example at printing houses where they are produced the way the brand prefers including their trademark designs. This process however takes time and is quite expensive. Additionally, more and more manufacturers migrate from outsourcing labels to bringing the production “home” again. In that context a printing solution that can print directly on flat pouches is needed. Because producing not only the products but also the product labels in-house comes with a lot of benefits like less stock, less wastage and print on demand as needed. And overall less timescales from design to the printed label. All of that allows companies to be independent from external suppliers and flexible to market changes. 

Printing on Demand

DTM Print is an international OEM and solution provider for specialty printing systems. They offer a wide range of label printers for a fast and flexible on-demand label production – including the DTM CX86e Colour Tag Printer. The CX86e is a very compact solution with a footprint of just 20 x 38 cm and a height of 19.5 cm. Because of its small size and low weight of just 9.5 kg the printer can be used almost anywhere and is easy to transport. With this LED dry toner printer high-quality full-colour prints can be produced within seconds directly in production, at the point-of-sale or at various places of use. 

The CX86e uses the latest digital LED technology. Meaning the printed output is pin sharp, waterproof, UV- as well as chemical-resistant and therefore very durable. With the ability to print on small pouches, the printer allows manufacturers and brands to be extremely flexible with their production of samples. Giving them more freedom and allows them to stay capable of competing in a fast changing market with growing customer expectations. 

Using flat pouches cosmetic products are packaged hygienically, safely and sustainable, but above all in an eye-catching way. The company offers a large variety of print materials including labels, tags, wristbands and pouches. The DTM Poly Flat Pouches can be printed like any ohter label material. The flat pouches can be printed like any other label material. Meaning businesses use the CX86e to print photos, illustrations, graphics, text and bar codes in full-colour on both sides of the pouch and therefore produce a packaging in the way that best suits their brands. In addition, flat pouches offer a high hygienic protection against oxygen, moisture and UV radiation. After printing, the flat pouches can be sealed with a foil sealer and used for handing out right away.