Bayer MaterialScience wins China Personal Care & Cosmetics Innovation Award

Bayer MaterialScience was honored at the leading Chinese trade show for cosmetics, the Personal Care and Homecare Ingredients (PCHi) in Shanghai, for the development of innovative hair care solutions with the film-forming agent Baycusan® C 1008. Care products formulated with this polyurethane dispersion are proven to protect hair against extreme heat. They also prevent hair from frizzing and are capable of “cementing” split ends. The jury awarded the prize in the category “Functional Ingredients” in recognition of these outstanding properties.

Protecting hair against heat is becoming increasingly important in light of the current “sleek look” trend. Millions of women treat their hair every day with straightening irons that reach temperatures of up to 230 °C. The microscopic damage that soon occurs under these harsh conditions leads in the long term to split ends, reduced shine and even hair breakage. Conditioning products containing Baycusan® C 1008 coat and protect every single hair fiber, yet wash out easily without leaving behind any residue.

The styling properties of the film-forming agent are also impressive. Formulations retain their anti-frizz properties for up to 24 hours, even in weather with 90 percent humidity. They are also able to rejoin split ends.

About Bayer MaterialScience:
With 2013 sales of EUR 11.2 billion, Bayer MaterialScience is among the world’s largest polymer companies. Business activities are focused on the manufacture of high-tech polymer materials and the development of innovative solutions for products used in many areas of daily life. The main segments served are the automotive, electrical and electronics, construction and the sports and leisure industries. At the end of 2013, Bayer MaterialScience had 30 production sites and employed approximately 14,300 people around the globe. Bayer MaterialScience is a Bayer Group company.