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photo: in-cosmetics global
photo: in-cosmetics global

As the leading global exhibition dedicated to personal care ingredients, in-cosmetics global has strengthened its educational programmes for this year’s event at the Paris Expo Porte de Versailles, France from 16th to 18th April 2024.

This year will present even more opportunities to explore cosmetic science, innovation, and market intelligence in the personal care industry. From the highly popular Marketing Trends presentations and sessions and the newly expanded Sustainability Zone, to the must-attend Technical Seminars and interactive Formulation Lab, the 2024 edition of in-cosmetics Paris will provide invaluable information for those looking to uncover the latest industry trends and opportunities in product development.

Marketing Trends

Theatre Opening day one of the Marketing Trends programme, Povilas Sugintas, Senior Consultant – Beauty and Fashion at Euromonitor International, will lead a session on ‘European Beauty and Personal Care market trends 2024+’. This talk will delve into evidence-based insights into the psyche of beauty consumers, exploring consumer trend analysis across the EU, and emphasising critical market areas experiencing growth and presenting opportunities, as well as bottlenecks. As the focus on natural and organic ingredients continues to grow, Nikola Matic, Vice President at Chemicals, Market research at Kline & Co. will highlight some of the defining aspects driving demand for personal care ingredients in the presentation, ‘2024 and beyond: Where is the personal care ingredients market at, and where is it headed?’

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