Aerin Lauder launches luxury lifestyle brand Aerin LLC

The Estée Lauder brand collaborates with Aerin Lauder and Aerin LLC, her new luxury lifestyle brand.

Under the arrangement, Ms. Lauder will continue to be actively involved in the Estée Lauder brand, serving as creative consultant and becoming its Style and Image Director. She will also continue as the brand's global ambassador and spokesperson, a position she has held successfully for many years. Ms. Lauder will also remain a member of The Estée Lauder Companies Inc. Board of Directors, which she joined in 2004.

The Estée Lauder brand will be the exclusive beauty partner to AERIN LLC in launching a beauty line under the Aerin name to be sold at select Estée Lauder counters. Terms of the agreement were not disclosed. Aerin LLC is a stand-alone company wholly owned by Aerin Lauder.

About Aerin Lauder: Prior to today's announcement, Ms. Lauder was Senior Vice President, Creative Director for the Estée Lauder brand from July 2004, having served since 2001 as its Vice President of Global Advertising. She previously spent four years as Executive Director, Creative Marketing, helping to define and enhance the Estée Lauder brand image. Prior to 1997, she was Director, Creative Product Development for the Estée Lauder brand. Ms. Lauder joined the Company in 1992 as a member of the Prescriptives marketing team. Ms. Lauder has served as a member of the Board of Directors of The Estée Lauder Companies Inc. since 2004. She serves on the Education Committee for the Board of Trustees at the Metropolitan Museum of Art and is a member of the International Committee of the Museum of Modern Art. She is also actively involved in the Neue Gallerie, a museum founded in 2001 dedicated to German and Austrian art from the early 20th Century.

The Estée Lauder brand is the signature brand of The Estée Lauder Companies Inc., one of the world's leading manufacturers and marketers of quality skin care, makeup, fragrance and hair care products. The Company's products are sold in over 150 countries and territories under the following brand names: Estée Lauder, Aramis, Clinique, Prescriptives, Lab Series, Origins, M-A-C, Bobbi Brown, Tommy Hilfiger, Kiton, La Mer, Donna Karan, Aveda, Jo Malone, Bumble and bumble, Darphin, Michael Kors, American Beauty, Flirt!, GoodSkin Labs, Grassroots Research Labs, Sean John, Missoni, Daisy Fuentes, Tom Ford, Coach, Ojon and Smashbox.